Privacy Notice

METRICAAS is a company that offers technology solutions focused on data analysis, metrics, automation, and intelligence for management and decision-making in SaaS, enabling the monitoring of performance, indicators, and operational processes.

The purpose of this Privacy Notice is to inform, clearly and accessibly, how personal data is collected, used, stored, shared, and protected while browsing our website, as well as to clarify the rights of data subjects and the channels available for exercising those rights.

By accessing the website, the user declares that they are aware of and agree with the provisions of this Privacy Notice, undertaking to use it in a conscious, safe, and responsible manner.

Glossary of terms

Why do we collect and use your personal data?

We collect and use personal data for specific, legitimate purposes related to the operation of METRICAAS, always with the goal of enabling our services and improving the user experience on our website and platform. This data is used mainly to enable contact with interested parties, registration on the platform, sending commercial proposals, as well as to qualify leads and understand the profile of users who use or show interest in our solutions.

In addition, it may be used to provide technical support, customer service, and to send informational communications, strategic content, and offers related to our services, when permitted by applicable law. We also use the data to continuously improve our products, features, and the user experience, and to ensure the security of the platform, preventing fraud, unauthorized access, and any use that does not comply with these Terms.

In all cases, data processing is carried out in a transparent, ethical manner and in compliance with current legislation, especially the General Data Protection Law (LGPD), limited to the minimum necessary. The User may, at any time, request that promotional communications stop being sent, through the channels made available by METRICAAS.

Information you provide to us

When using the website and registering on the METRICAAS platform, you may provide personal and business data directly, especially when filling out forms or creating an access account. This data may include name, email, phone number, as well as information related to the company, such as company name, industry, number of employees, institutional website, and other data necessary to identify the business and adapt the platform to your needs.

We may also automatically collect technical information while you browse, such as IP address, browser type, and device used.

Collection occurs mainly through forms, such as contact forms and strategic diagnosis requests, in addition to technologies used for the operation and analysis of the website.

What happens if I do not provide this data?

The personal data indicated above is always collected following the logic of purpose in relation to specific activities and, at times, necessity, being essential for access to and use of our services and website. Therefore, if you choose not to provide it, it may be impossible to access and use our services and website.

For what purposes is personal data collected and stored?

We collect and use your data for the following purposes:

• Send newsletters, information, and updates when requested;
• Respond to messages or contact requests;
• Send the requested diagnosis;
• Improve the browsing experience and the performance of the website;
• Ensure the security of the website and prevent misuse;
• Perform statistical analyses of access and usage behavior.

Will the data be shared?

METRICAAS does not share your personal data with third parties for commercial purposes, except when strictly necessary to comply with a legal obligation, a judicial requirement, the performance of a contract, or with your explicit consent.

How do we protect your personal data?

Our responsibility is to take care of your personal data and use it only for the purposes described in this Notice. The data and activity records collected will be stored in a secure and controlled environment. Your data is accessed only by duly authorized professionals, respecting the principles of proportionality, necessity, and relevance to our objectives, in addition to the commitment to confidentiality and preservation of privacy. We strive to protect the privacy of your personal data, always seeking to mitigate the risk of any incident.

How long does the processing of this data last?

Personal data is stored only for as long as necessary to fulfill the purposes for which it was collected. However, there are cases in which we may keep this data for the period necessary to comply with legal obligations; in such cases, it will not be in use, but rather stored for the potential need to comply with a legal obligation. We always carry out a technical analysis to determine the appropriate retention period for each type of personal data collected, considering its nature, the need for collection, and the purpose for which it will be processed, as well as any retention needs to comply with obligations or safeguard rights.

Can minors be users?

The services offered are not directed to minors under 18 (eighteen) years of age. For this reason, we do not collect or knowingly request information from minors under 18 (eighteen) years of age in our operations on the website. Users under 18 (eighteen) years of age must not attempt to register or request a diagnosis to access our services or send us any information. If we become aware that we have collected information from an individual under 18 (eighteen) years of age on our website, we will cancel any account used and delete the related personal data.

What rights do I have over this data?

The General Data Protection Law (Law No. 13,709/18), in article 18, sets out the rights of personal data subjects, which we detail below:

• Confirmation of processing
• Access to data
• Correction of data
• Anonymization or deletion
• Data portability
• Deletion after consent
• Sharing information
• Refusal and consequences
• Withdrawal of consent

How and when can I exercise them?

You can exercise them at any time, as well as ask questions and seek clarification.

Important notice: for your security, whenever you submit a request to exercise your rights, we may ask for certain additional information and/or documents so that we can verify your identity, in order to prevent fraud.

We may reject requests not required by law, such as those that are extremely impractical, capable of requiring a disproportionate technical effort, or that may expose us to operational risks, such as fraud regarding the free-use period.

Cookies and similar technologies

The company may use cookies to improve the user experience.

Types of cookies:

1. Necessary: essential for the operation of the website;
2. Performance: analyze usage behavior;
3. Functionality: remember preferences; and
4. Advertising: offer relevant content.

The user can configure their browser to refuse cookies, which may impact the functionality of the website.

By browsing the website, the USER consents to the use of cookies in accordance with this Notice.

Changes to this Notice and final considerations

This Privacy Notice may be updated periodically.